비타500,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,事例
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Download : 비타500,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례.pptx( 38 )
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비타500,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,事例
비타500,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,事例
비타500,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례 , 비타500,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례경영경제레포트 , 비타 마케팅 브랜드 브랜드마케팅 기업 서비스마케팅 글로벌 경영 시장 사례
_SLIDE_1_
Problems & Solutions of Vita500
_SLIDE_2_
Contents
1. Vita500 vs Bacchus
2. Interview (Vita500 vs Bacchus)
3. Problems of Vita 500
4. Solutions of Vita 500
_SLIDE_3_
Vita500 vs Bacchus
Sales
Bacchus - 617,800,000,000won
Vita500 - 503,200,000,000won
Product Type
Bacchus - medicine
Vita500 - drink
_SLIDE_4_
Vita500 vs Bacchus
Marketing strategy
Bacchus : Very humane, plebeianism, healthy
Vita 500 : Many different events, hiring famous celebrities
Customer loyalty
Bacchus : Very strong sales network, and high loyal customer
Vita 500 : Loyalty is well below the Bacchus`
_SLIDE_5_
Problems of Vita500
1. There are too many me too products
too many me too products = kill off the competitor
2. Vita 500`s size is too small
Size of 5% of it`s total size.
_SLIDE_6_
Problems of Vita500
3. Not much of a broad customers
Does not appeal to older people as much as Bacchus can
4. Limitation of a pharmaceutical[drug] company im…(drop)
순서
비타,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,경영경제,레포트
다.
